Diary of a Social Media Devotee

A few days ago MediBeauty.biz editor, Tom Seery (who I love, by the way), put up a blog post entitled, “Doctors Don’t Need to Be on Facebook (and other good news)“. First let me way – that is a BRILLIANT title! Seriously, who wouldn’t click on this!?  But regardless of the genius title, I think [...]

In case you’ve been hiding under a rock (and it’s okay if you have, as long as you come out…), consumers have changed. Your patients have changed. How they interact with the people, businesses, and brands in their life has changed too. And if you don’t switch gears, learn what makes them tick, and adjust [...]

The Future’s So Dark, You Gotta Wear Shades? The original song lyrics of Timbuk3′s one-hit-wonder actually were, “The future’s so bright, I gotta wear shades.” So what’s up with “dark” reference, you ask? Well, I figured that since we’re going to talk about dark social media, it would be more appropriate to don some dark [...]

You may have heard the buzz about Facebook’s big announcement at their press conference last week: Graph Search. Simply said, Graph Search takes all of the information that is publicly on Facebook and curates it for you in real-time search. So every word, “like”, picture, post, comment, milestone, etc. that you and your friends (and their friends, [...]

We are proud to have Monique’s latest article featured in the Fall 2012 edition of Surge magazine – the official publication of the American Academy of Cosmetic Surgery (AACS). In Part One of this series, Monique explored five common mistakes that medical practices make make when trying to execute their social media plan. In this [...]